Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library
Sustainability | Free Full-Text | Analysis on Consumers' Purchase and Shopping Well-Being in Online Shopping Carnivals with Two Motivational Dimensions
![PDF] Post Purchase Cognitive Dissonance: Impact of Product Involvement, Impulse Buying and Hedonic Consumption Tendencies | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/f65497985b10efd5074ad4c257057493fc8c9430/4-Figure1-1.png "PDF] Post Purchase Cognitive Dissonance: Impact of Product Involvement, Impulse Buying and Hedonic Consumption Tendencies | Semantic Scholar")
PDF] Post Purchase Cognitive Dissonance: Impact of Product Involvement, Impulse Buying and Hedonic Consumption Tendencies | Semantic Scholar
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003
Frontiers | Bi-dimensional values and attitudes toward online fast food- buying intention during the COVID-19 pandemic: An application of VAB model
Consumers' goal-directed behavior of purchasing sportswear products online: A case study of Chinese consumers | Emerald Insight
Sustainability | Free Full-Text | How Does Channel Integration Affect Consumers' Selection of Omni-Channel Shopping Methods? An Empirical Study of U.S. Consumers
Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products: The moderating role of betrayal discovery mode - ScienceDirect
PDF) Hedonic Buying Motivations and Time-Style: What Makes Hurried Women Shoppers Tick
Psychographics and Shopping Motivation - Adamant Links
Model linking "Big 5" personality traits with compulsive buying via... | Download Scientific Diagram
PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction
Sustainability | Free Full-Text | Credit Card Use, Hedonic Motivations, and Impulse Buying Behavior in Fast Fashion Physical Stores during COVID-19: The Sustainability Paradox
![PDF] The effects of Iranian consumers buying tendencies on utilitarian and hedonic shopping value | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/dcdbae0964b534446eb6a8c49e4717dbacb5a787/4-Figure1-1.png "PDF] The effects of Iranian consumers buying tendencies on utilitarian and hedonic shopping value | Semantic Scholar")
PDF] The effects of Iranian consumers buying tendencies on utilitarian and hedonic shopping value | Semantic Scholar
Factors affecting sportswear buying behavior: A comparative analysis of luxury sportswear
PDF) An evaluation of consumer tendencies towards hedonistic shopping for clothes | Emine Koca - Academia.edu
WTF Are Hedonic Shoppers and Why Should You Care?
WTF Are Hedonic Shoppers and Why Should You Care?
The Role of Hedonic Consumption Tendency Mediate the Effect of Fashion Involvement on Impulsive Buying
WTF Are Hedonic Shoppers and Why Should You Care?
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003
The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing - ScienceDirect
Online Apparel Consumer Behavior: Hedonic Motivation & Post-Purchase Communication
WTF Are Hedonic Shoppers and Why Should You Care?
Frontiers | Usage, Pleasure, Price, and Feeling: A Study on Shopping Orientation and Consumer Outcome
